The 2025 Autumn/Winter Collection of our private brand “KINUITO DAILY” will be released at all 70 stores nationwide and the official online store from September 15 (Sunday). This season’s theme is “Warmth and Sustainability.” We are launching a full lineup of 52 items centered on new works using 75% recycled wool.
Collection Features
The Comfort of Recycled Wool
Uses 75% wool recycled from collected garments. While having the same softness and warmth retention as new wool, it reduced CO2 emissions by 63% compared to conventional methods. We believe you will feel the pleasant texture.
Three-Layer Structure Wearable Throughout the Season
- Base layer: Warm even in winter with moisture-absorbing heat-generating material
- Mid layer: Lightweight inner down using recycled down
- Outer layer: Recycled polyester with water-repellent treatment
Can be enjoyed for a long season by wearing through mid-winter when layered, or until early spring when worn as single items.
Main New Items
Recycled Wool Turtleneck Knit ¥12,800
We were particular about the material because it’s a classic shape. Machine-washable specifications are also well-received.
Oversized Wool Coat ¥32,000
Relaxed silhouette that can be worn regardless of gender. Blend material of 70% recycled wool and 30% organic cotton.
Recycled Down Vest ¥18,500
Uses 90% high-quality down refined from collected down products. Light and warm, suitable for both outerwear and innerwear.
Wool Blend Wide Pants ¥15,800
Versatile pants suitable for both office and casual wear. Comfortable fit with elastic waistband.
Color Options
Five-color lineup inspired by autumn and winter nature this season.
- Natural Beige (undyed)
- Forest Green
- Charcoal Gray
- Deep Brown
- Midnight Navy
Natural Beige is undyed, further reducing water usage and CO2 emissions by omitting the dyeing process. You can enjoy the original texture of the material.
Launch Commemorative Event
September 15 (Sunday) – September 30 (Monday)
Customers who purchase ¥15,000 or more during the period will receive an original eco bag. A tote bag that is easy to use daily, made from 100% recycled cotton.
Store-Only: Workshop to Touch Materials
Mini-workshops will be held at 10 major stores where you can learn about the manufacturing process and characteristics of recycled wool. Staff will explain sustainable manufacturing while you actually touch the materials. (Free participation, no reservation required)
Also Available at Online Store
Sales will begin at the official online store from 0:00 on September 15 (Sunday). A free shipping campaign for all products will also be held simultaneously.
Warm clothes that accompany your autumn and winter days. Please visit our stores to see and touch them for yourself.
KINUITO DAILY Official Online Store
https://kinuito-daily.com (Demo site URL)
Store List
https://kinuito.co.jp/shops (Demo site URL)